Improving workplaces for all women.
Client
WORK180
Project
Brand design including research, strategy, ideation, art direction, copywriting and design.
WORK180 shine a spotlight on workplace policies, benefits and initiatives, so that all women can make more informed decisions about where they choose to work – whilst also helping employers improve their workplace practices to attract and retain more women.
As an Australian founded company looking to drive further expansion into the US and UK, we were engaged to craft their brand narrative, identity system and communication assets for all markets. This was a fun and meaningful project that visually captures their purpose and personality.