Your story, our future.
Client
Batyr
Project
Brand design including strategy, art direction, copywriting and design.
Young people are disproportionately struggling with their mental health. There’s an urgent need for accessible, engaging and evidence-based initiatives that are youth-led to contribute to better decision-making and support.
OurHerd is a mental health storytelling app powered by batyr. OurHerd supports and empowers young people to use their collective voices to create actionable change. We were engaged to craft a unique, optimistic visual language for the OurHerd app and go-to-market initiatives.