Spaces with spirit, interiors that inspire.
Client
BDAI Architecture + Interiors
Project
Brand design including strategy, ideation, art direction, copywriting and design.
Since 2005, BDAI have been working with Australia’s most renowned developers and the world’s best brands to elevate the real-world experience in home and hospitality. From clubs to casual dining, QSR to apartments, they combine function and flair to deliver environments that delight people. Places people want to visit, enjoy, spend time and indulge their senses.
Almost a year in the making, this project included qualitative research, brand strategy, identity design, copywriting, photography, videography, website design, office signage, stationery and more. BDAI’s new brand is an extension of their people – authentic, bold and full of personality.
“It was an absolute pleasure collaborating with the Designer Rice team. At first, it was challenging for us to be on the other side of the process, but the Designer Rice team instilled us with confidence as they guided us through the journey. They’re good people and we are proud of our new BDAI brand they created. Five stars!”
